7:14 AM
THE STATION ACROSS THE STREET CUTS $0.15.
You react at lunch. By then volume's down 22%. Opti reacts in 4 minutes — partial $0.10 match, $400 net margin saved on a single event.
$400 saved per event per site
BUILT FOR C-STORE & GAS OPERATORS
Your pumps and your shelves are bleeding money every truck that pulls up.
One upload. No IT project. Opti reads your POS, your invoices (any way they arrive), and your competitor sheet — then tells you today's fuel prices, today's shelf prices, this week's orders, and next week's schedule.
- One Excel upload
- No IT project
- Built for 3–15 sites
- Cancel anytime, no contract
TWO MONEY LEAKS EVERY OWNER KNOWS
Every Tuesday, you lose twice.
8:45 AM
THE TRUCK PULLS IN. COSTS UP 5.3%.
Marco files the invoice in a binder. Shelf price stays put. Margin walks out the door — invisible until the quarterly P&L. Opti reads the photo in 60 seconds and prints the new shelf tag before the cases hit the cooler.
$420 recaptured per quarter per site
Multiply that across the year. Across six sites. That's the spec sheet for Opti.
THE FIX
One brain. Fuel and store. Together.
You upload your numbers once. Opti watches your pumps, your shelves, your competitors, and your invoices around the clock. Every recommendation comes with the math and the dollar impact. You approve, override, or ignore — Opti never moves a price or commits an order without you.
WHAT OPTI DOES FOR YOU
Five jobs. Every day. Without you.
Fuel prices that match the street.
Opti watches every competitor near every site. The moment one of them cuts, you get the math on partial vs. full match in plain English — before lunchtime.
Tuesday Apr 14, 7:14 AM: Shell cuts $0.15. Opti recommends $0.10 partial match at 7:15. Net 4-hour impact: +$400 vs. waiting.
Shelf prices that keep up with your costs.
Case-cost on Red Bull just went up $2.40. Opti tells you what the new shelf price should be — and prints the tag, ready to walk to the cooler.
Reyes truck Apr 17, 8:45 AM: Red Bull case +5.3%. Recommended $3.29 → $3.49 by 8:46.
Order lists that write themselves.
1,500 SKUs across your shelves. Opti tracks the velocity and the cover days on every one and gives you a per-vendor order list every week, ready to email.
This Sunday's list: 47 SKUs across 4 vendors. One click to send each vendor's tab.
Schedules built around your traffic.
Lottery jackpots. Cold-front weekends. Fuel surges at 5 PM. Opti looks at the next seven days of demand and gives you a schedule that covers it without over-paying.
Powerball $500M Mon–Wed: +1 cashier 5–9 PM at compact-format sites. Saved $4,100 across the chain last time we hit a jackpot of that size.
Invoices read themselves — any way they arrive.
Email PDFs. Photos of paper. EDI files from McLane. Vendor portal exports. Opti reads every line, updates your costs, and never lets margin walk off the truck.
Reyes paper invoice → photo → 47 lines extracted in 60 seconds. We never pay anyone or commit an order — we just keep your math honest.
How much margin are you leaving on the table?
Every shift, money slips through the cracks. See what Opti could put back in your pocket.
6 sites
$230,000
$49,200
Margin Opti recovers per month
- Fuel pricing
- $8,400
- Shelf pricing (cost-aware)
- $9,600
- Stockouts avoided
- $15,000
- Labor optimization
- $5,400
- Conversion lift
- $10,800
Estimates based on Opti's measured impact across pilot sites: 1.2% fuel-margin lift, 1.6% in-store margin recapture from cost-aware shelf pricing, 18% reduction in stockout-driven lost sales, 8% labor save, 4% conversion lift. Your numbers may differ. The pilot shows you yours in 30 days.
LAUNCH PROMO — LIMITED
One price. Per location. No surprises.
PILOT (first 3 months)
50% off$100
per location / month
(50% off — was $200)
- All six things Opti does, fully turned on
- Unlimited recommendations, exports, dashboards
- Invoice ingestion from any source
- Live POS integration whenever you want it
- Ask Opti — your data, answered in English
- Month-to-month. Cancel anytime, no contract
After month 3: $200 per location / month
No setup fees. No long-term contract.
Why $200/location? At a typical $230K/mo site, Opti recovers ~$8,200/month. The starter price covers itself in less than three days.
HOW IT WORKS
Up and running this week. Not next quarter.
01
Upload your last 90 days.
Excel template, filled in once. POS, SKUs, inventory, employees, competitor sheet. No IT project — we open the file and read it.
02
Run Opti for this week.
One click. Opti reads everything, looks at your competitors, pulls the weather, and produces a plan in under five minutes per site.
03
Recover margin this week.
Daily plan at 5 AM in your inbox. Fuel prices, shelf prices, orders, schedule, watch-outs. You approve, override, or ignore. Opti never moves on its own.
Built for owner-operators.
- SOC 2 ready
- Your data stays yours
- Built by ops people, not consultants
- Month-to-month, cancel anytime
Questions every owner asks
EVERY TUESDAY YOU DON'T SIGN UP
YOU'RE LOSING $400 AT 7 AM AND $420 AT 9.
Across the year, across your sites, that's tens of thousands of dollars sitting on the table. Or you can start your pilot today.